Neighbours for Newcomers (N4N), by Reset UK, is a new pilot programme enabling community-led welcome of displaced talent candidates arriving into work in the UK.
Their past logo had been quickly pieced together and they wanted a new identity that was stronger, more reliable and that would stand the test of time. They wanted to keep the colour of green but wanted to loose the aeroplane.
They wanted the brand to reflect a global ambition with local expertise delivered through local volunteers as N4N would work alongside the international recruitment of refugees with teams from all sectors, not just healthcare.
I designed a word mark and a shorthand version that referenced their abbreviated name – N4N.